Posts contributed by:
Ian Preston
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Ian Preston
Glass ceilings or the great glass elevator?
07.07.09 | Permalink | 2 CommentsCurrently environmental and affluent identities share little common ground, with the later being predominantly driven by product, brand and consumption. For me there are two overarching possibilities for societal / identity change:
1. Government led change - the Government puts climate change and emissions at the heart of every single decision and policy across all departments (currently [...]
identity campaigning
The profound social and environmental challenges that we confront arise importantly from dominant identities (that is, who we see ourselves as being and the values we collectively express). This site provides a forum for exploring ways in which social values and identity can be engaged. It has been developed as part of WWF-UK's Strategies for Change Project.
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